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Description
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This certificate program,
developed by MSU's College of Business and the College of
Communication Arts and Science with input from business and
industry, is designed to give participants the broad
business management and communications background critical
to managerial success in any organization. The course
content was developed for those who have at least a
bachelor's degree and expertise in a particular field, but
who wish to broaden their skill base to include managerial,
leadership, and business skills. The program is open to MSU
graduate students (both Masters and Ph.D.) as well as to
individuals outside the university.
The program is completed in
one academic year and consists of 10 two-day modules which
take place on Friday evenings and Saturdays. The modules
include six in business and four in communication. The
instructors for the program are the faculty members who
teach in Michigan State University's Executive MBA program
and/or in the graduate programs in the College of
Communication Arts and Sciences. In addition to their
classroom and research expertise, these faculty members have
industry experience as well as experience in executive
education and consulting.
The objectives of the
program are to help participants develop a better
understanding of the business environment; to improve
current and future technical managers' ability to formulate
and implement business strategies involving marketing,
finance, and human capital; and to improve participants'
personal and organizational leadership and communication
skills.
http://grad.msu.edu/all/bus_mgt.htm
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